ESPN Launching Spanish Channel
December 3, 2003
A Spanish-language version of ESPN, with its own "SportsCenter" and a number of original programs, is set to begin broadcasting early next year.
ESPN Deportes, a round-the-clock Spanish-language network, will go live at 8 p.m. ET Wednesday, Jan. 7. Following a half-hour preview of what the network has to offer, Deportes will air the inaugural edition of the Spanish-language "SportsCenter" and a live NBA telecast featuring the Dallas Mavericks and Golden State Warriors.
"The full-time launch of ESPN Deportes demonstrates our commitment to serve the growing appetite of the Latino sports fan," says Lino Garcia, general manager of ESPN Deportes. "With a mix of marquee live events and quality sports news and information shows, ESPN Deportes will become the primary viewing destination for Latino sports fans."
ESPN has offered some Spanish-language broadcasts since 2000. It began airing Sunday-night major league baseball and NFL games and some boxing matches in Spanish the following year.
In addition to NBA, NFL and big-league baseball telecasts, ESPN Deportes will also showcase UEFA Champions League soccer, Major League Soccer and Mexico's winter baseball league. Original shows will include "Fuera de Juego" and "Goles de España," both devoted to soccer, and "Perfiles," an interview program focusing on Latino athletes.